Marketing Content Specialist
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- Sektor Privat
The company is looking for a specialist to own content production, from video and articles to landing pages, driving engagement in Norway and Denmark.
- 3-5 years of experience in content marketing, communications, or video and photo production
- Proficient in Adobe Premiere Pro, After Effects, Photoshop, Illustrator or similar tools
- Fluent in Norwegian and English, both written and spoken
- Experience with CMS and social media platforms
- Ability to plan, film, edit and finalize video independently
- Option of hybrid work
- Competitive terms
- Pension scheme and insurance
Shape Content for Leading Construction Software
Own the content that makes EG's construction software clear and relevant, and turn product and customer insight into demand, sales and customer engagement in Norway and Denmark.
Do you want to turn product and customer insight into content that people actually watch, read and share? Are you as comfortable behind the camera as you are with the keyboard? Then you might be our new Marketing Content Specialist
As part of the department
EG Construction is part of EG and provides industry software for the construction sector in the Nordics. Our solutions cover estimating, project management, quality and HSE, building permits and finance, and are used every day by contractors and trade businesses in Norway, Denmark and across the Nordics.
As Marketing Content Specialist, you own the production of our content, from customer stories, video, articles and landing pages to campaign assets and social media. You work closely with Product, Sales and the wider marketing team to turn product and customer insight into content that resonates with our audiences in Norway and Denmark, across the whole customer journey from first contact with EG to satisfied customer.
This is a hands-on role. You are as comfortable filming and editing a product video as planning and writing a customer story, adapting content for a new market or keeping our landing pages up to date. Video is a capability we are building up internally, and you play a central part in that work.
You join the Campaign Planning & Content Creation team and report to Senior Manager, Construction Marketing. The role is full-time and permanent, based in Oslo or Trondheim. Start date by agreement.
Your role: Own the content from brief to published
- Produce high-quality content across formats and channels: video, articles, customer stories, landing pages, social media, campaign assets and sales materials
- Plan, film, edit and finalize video, product demos and short formats, and shoot and edit photos, simple animations and screen recordings for website, campaigns and social media
- Turn campaign briefs, product information and customer insight into clear, engaging content for defined audiences in Norway and Denmark
- Adapt and repurpose content across markets, products, channels and stages of the customer journey
- Own the content process from brief to publication, using SEO priorities, performance data and AI tools, while keeping tone, messaging and quality in line with the EG brand
- Work with Product, Sales and marketing colleagues in Norway and Denmark, and coordinate external copywriters, designers and video producers when needed
You are the ideal candidate if you
We care more about what you can do than what your CV looks like. Here’s what will set you up for success:
Must-have
- Have 3-5 years of experience in content marketing, communications or video and photo production, preferably within B2B or SaaS
- Can plan, film, edit and finalize video independently, and are proficient in Adobe Premiere Pro, After Effects, Photoshop, Illustrator or similar tools
- Write and edit well, with an eye for detail and quality, and can turn complex products and topics into clear, engaging content
- Have produced content for different channels and stages of the customer journey, know CMS and social media platforms, and understand how content contributes to leads, sales and customer engagement
- Use AI actively in your content work, from research and drafting to localisation, and take responsibility for the quality of the result
- Enjoy getting to know products, customer needs and industries. Complexity makes you curious rather than overwhelmed
- Are proactive and self-driven, take ownership of the full production process and deliver on time, without waiting to be asked
- Are structured and collaborative, and comfortable managing several assignments, stakeholders and deadlines across markets and functions
- Speak and write English, and are fluent in Norwegian, both written and spoken. You can travel when required
Nice to have
- Experience with motion graphics or anima