Product Marketing Manager

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Client:

Tibber

Location:

Oslo, Norway

Job Category:

Other

Job Reference:

04d37428e39a

Job Views:

3

Posted:

21.03.2025

Expiry Date:

05.05.2025

Job Description:

Tibber is a different company in a very traditional industry. We are aiming to create the best digital tool so that you as a user can apply new technologies to reduce energy consumption and power costs.

We are Tibber, the energy company that wants you to use less energy. Whaaat? That's right. We'll get back to that. Yes, we are by definition an energy company, but we're more techy than most. A third of our employees are actually working on developing products and solutions that can help you use energy in a smarter way and at a lower cost – all with the help of cool fancy tech. Good for our customers, their wallets, and the planet.

Our growth rate has been truly amazing, and still, we're just getting started. With millions of smart devices connected to the Tibber platform (like electric vehicles and smart thermostats), we have one of the most unique portfolios trading energy on the market.

Job MissionAbout the Role:

We're looking for a Product Marketing Manager – Residential Batteries (m/f/d) to drive the go-to-market strategy and positioning of Tibber's battery solutions. You will bridge the gap between marketing, product, and sales, ensuring that our battery offering is well-positioned in the market, clearly communicated to customers, and aligned with our broader energy vision. This role requires a strategic thinker with a strong customer focus, excellent storytelling skills, and a deep understanding of the energy and battery storage space.

What You'll Do:

• Go-to-Market Strategy: Develop and execute go-to-market plans for residential battery solutions, ensuring successful product launches and adoption.
• Collaborative Project Management: Work closely with Product, Growth, Brand, Sales, and Customer Support teams to ensure seamless execution of marketing strategies.
• Positioning & Storytelling: Develop engaging content for multiple channels (website, app, emails, social media, webinars, etc.) that educates and excites different customer segments about our battery solutions.
• Sales Enablement: Provide the sales team with training materials, competitive insights, and tools to effectively communicate the benefits of residential batteries.
• Performance Tracking: Conduct market research on customers and competitors, measure and analyze key performance metrics, and optimize marketing efforts and improve product adoption.
• Experience: 5+ years of experience in product marketing, growth marketing, or a related role, ideally within the energy, tech, or hardware industry.
• Data-Driven Mindset: A data-driven mindset with the ability to interpret analytics and customer feedback to drive decision-making.
• Communication Skills: Excellent communication skills with a talent for simplifying complex concepts.
• Cross-Functional Collaboration: Experience working cross-functionally with product teams, designers, engineers, and sales.
• Passion for Sustainability: Passion for sustainability and the future of energy.

Being on a mission to change an industry as we do fundamentally also means being prepared for the unexpected. Tibber is a startup in the word's true sense, which means we are on a journey of constant change. We do what others say can't be done, try and fail together but never lose sight of our users.

We work passionately with sustainability and a circular approach, both with our own products and in the entire ecosystem that is affected by everything we do.

We're very proud of being a mission-driven startup with thousands of new users every month. Starting out with two passionate founders in 2016, we're now 300+ people working for Tibber in our offices in Stockholm, Førde, Berlin, Amsterdam, Oslo, and Helsinki, and with that number growing each week, we're still just getting started. We will continue to grow within our markets, and we are thrilled to be backed by investors like Balderton Capital, Eight Roads Ventures, Founders Fund, Summa, and Schibsted.

At Tibber, we are committed to hiring, developing, and retaining exceptional people regardless of race, color, religion, sex, sexual orientation, age, marital status, disability, neurodiversity, or gender identity. We strongly encourage people from underrepresented groups to apply.

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