Digital Project Manager

4 days ago

Oslo, Oslo County, Norway Essity Full time

About Essity

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As a leading global organisation in the health and hygiene sector, Essity is dedicated to improving lives every day. With a strong commitment to innovation and sustainability, we strive to reach more people with essential solutions for well-being.

A Career Opportunity at Essity

We are seeking a highly skilled Digital Project Specialist to join our Digital Marketing team in EMEA. This role offers a chance to advance your career in a fast-moving manufacturing environment while contributing to the development of our Martech solutions.

About the Role

The successful candidate will be responsible for defining and conducting digital platform rollouts across our Martech solutions, maintaining our Data Protection platform, OneTrust, and outlining the usage of CDP and Marketing Automation platforms. You will also contribute to defining and extracting key performance indicators (KPIs) for these digital tools and identify opportunities to automate and optimise marketing workflows through strategic application of Artificial Intelligence (AI).

Key Responsibilities

  • Support in defining and conducting digital platform & system (IT & Software) rollouts across our Martech solutions.
  • Maintenance of our Data Protection platform, OneTrust, ensuring platforms have most up-to-date DPA and assessments completed across the region.
  • Outlining and usage of CDP and Marketing Automation platform and contribution to defining and extracting the right KPIs for these digital tools across the region.
  • Identify opportunities and support projects to automate and optimise marketing workflows through strategic application of AI.
  • Support our Data and Analytics lead on working with vendors to help build best-in-class measurement solutions like, MMM and attribution models.
  • Work with IT specialist to support on the identification of data sets when driving in-house initiatives.
  • Support regions and local markets with expertise and guidance in digital implementation processes for digital initiatives and where applicable on a category level.
  • Stay abreast of industry trends and emerging tools to enhance our CG EMEA region.
  • Manage and administer multiple projects concurrently with faultless attention to detail, to ensure they are implemented effectively and efficiently.

About You

  • Demonstrate a solid understanding of various digital performance channels (e.g., PPC, SEO, social media) and offline channels (e.g., TV, radio, print) to effectively analyse their contribution to the consumer journey.
  • A sound understanding of marketing attribution best practices.
  • Strong analytical skills and an ability to use data to provide actionable insights to drive performance.
  • Strong communication skills with an ability to work across diverse geographies and positioning complex issues to non-technical audiences.
  • Relevant experience gained from within a Digital marketing team, Brand or media organisation.

About Our DEI Culture

At Essity, care, collaboration, and inclusion are fundamental to our culture. We strive to break barriers to wellbeing, promote gender equality, and empower customers and consumers to lead a fuller life at all stages of life. Our leadership platform leverages the power of differences, recognising that diverse and inclusive teams are key to innovating and profitably growing our business.

What We Offer

We offer the opportunity to work for a leading global organisation with the potential to advance your career in a fast-moving manufacturing environment. At Essity, we believe everyone's learning and professional development is unique and want to empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

Estimated Salary Range: £50,000 - £65,000 per annum

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