Digital Marketing Specialist

2 days ago


Oslo, Oslo County, Norway Roborock Full time
Job Description

About Roborock

We are a fast-growing smart home technology brand based in China, dedicated to delivering high-quality products worldwide. This role offers significant opportunities for growth and development, with a strong emphasis on work-life balance and open communication throughout the company.

Main Responsibilities:

Social Media (90%):

  • Develop a comprehensive social media content strategy that aligns with our brand values while catering to regional business needs, cultural nuances, trends, and platform-specific approaches.
  • Manage editorial schedules across various social media platforms to ensure timely and coordinated content delivery.
  • Foster engagement and community building on Nordic social media channels, promoting brand loyalty.
  • Create compelling copy and visual content that reflects our brand voice, maintaining consistency across all platforms.
  • Be accountable for translating and preparing textual content and captions, ensuring accuracy and cultural relevance.

Other Scope (10%):

  • Support local markets in executing global and EU campaigns, ensuring seamless integration and adaptation to each market.
  • Collaborate with the Nordics marketing team to review, refine, and proofread all asset copywriting and translations.

Key Qualifications:

  • Possess over 2 years of demonstrated success in executing dynamic social media campaigns and strong knowledge of the social media landscape and trends across the Nordics.
  • Understand social media metrics to track results and provide recommendations, comprehend the significance of media and creative strategies in top-tier marketing campaigns.
  • Excel in English; Norwegian is preferred, with a keen sense of the nuances, culture, and trends within the social media sphere.
  • Have a profound understanding of Nordic culture, staying current and reacting promptly to trending topics.
  • Stay up-to-date with digital communications techniques and social media engagement, expanding online communities with enthusiasm.
  • Absolute team player with intercultural competence and strong interpersonal skills to liaise with internal and external stakeholders.


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