Marketing Manager

Volunteer for a startup crafting plastic-free products and empowering rural Indian artisans

Indo Naturals

Indo Naturals develops plastic-free and synthetic-free natural products for everyday living, demonstrating a commitment to ethical production and consumption. The startup addresses the dual challenges of increasing synthetic consumption, which harms the planet and people, and rising global inequality.

The solution is to partner with artisans and social production units in rural India to craft products using abundant renewable natural materials. Operating on a WFTO certified fair trade system, Indo Naturals ensures production partners are empowered through fair wages, ethical conditions, and capacity building.

The startup's model aims to create a synergy between natural wellness, social impact, and environmental responsibility, showing that an alternative to the current "broken system" is possible. By sharing the story and impact behind each product, Indo Naturals seeks to strengthen communities—both producers and consumers—with the larger vision of a new economic system where people and planet are prioritised.

Role (Volunteer, unpaid): Marketing Manager

Role Description:
Do you have a talent for social media, graphic design, content creation, e-commerce, and ads? Do you want to show your skills to the world and help us create impact? Do you also think it's time for a new way of producing, trading, and consuming where people and planet come first?

We're on a mission to change how we produce goods and consume, making it easy to live mindfully and naturally while respecting the natural world and contributing to equality and strengthening people.

Our brand Indo Naturals, delivers natural everyday products free from plastic and synthetics. They are made ethically in rural India using mainly local raw materials.

In the position you will work independently with weekly meetings, creating content for social media, newsletter, and website blog, showcasing our products, spreading awareness, The tasks largely revolve around Social Media planning, creating, and scheduling. It's a part-time, flexible, and remote position where independent thinking and strategic planning are important. The volunteer is encouraged to take charge of their own role and come up with new ideas and recommendations to continuously improve our marketing.

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• Start:
  December
• Work times:
  partly flexible
• Work location:
  flexible (remote working/digital)
• Duration:
  6+ months
• Workload:
  10+ hours / week
• Meetings:
  about 1 / week (1 hour)

Skills
:

• Driven on Social Media content creation
• Strategic thinker (works towards goals and can set up strategies to reach them)
• Detail-oriented (in the form of text writing and visual content)
• Text editor (like to look through texts and improve it)
• Experience with design on Canva
• Team player (active listening, active communicator, accepting that others edit your text and content)
• Ability to work independently
• Experience using Meta

Tasks - SOME:

• Actively use our marketing strategy and branding kit
• Strategic content creation
• Text editing and storytelling
• Simple photo editing and graphic designing (Canva)
• Posting on SoMe (Meta)
• Blog writing, planning, and posting
• Small webpage updates
• Possibly: photo content creation
• Actively use our marketing strategy and branding kit
• Text editing and storytelling
• Simple photo editing and graphic designing (Canva)
• Updating our profiles on different website marketing platforms
• Photo editing and graphic designing (Canva)
• Manage Ads (Google Merchant Center, Google Ads, Google tags, FB Ads)

What you get:

• A highly independent and flexible role that welcomes creativity and initiative
• Learn about product impact
• A steep learning curve - working in a start-up will give you both the freedom and responsibility to be innovative, yet follow a strategy and planning tool
• A reference letter for your CV

Time Commitment:
Volunteer 7-9 hours per week for 6+ months remotely.

If you want to make change happen, apply to volunteer with Indo Naturals