
Web/digital analytiker
2 days ago
Vår kunde har behov for en ny web/digital analytiker for å jobbe med deres nettsteder.
Oppstart: ASAP
Varighet: 9-12 mnd.
Kunden ønsker gjerne kandidater innenfor alle kategoriene «Konsulent», «Seniorkonsulent» og «Spesialist».
Kravliste:
- Tallnerd som elsker å jobbe med analyser og rapporter.
- Digitalt hode med god forståelse for kunde- / brukerreiser, og analysere adferd og effekt på disse (også ut mot organisasjonen).
- Optimalisere konvertering på viktigste områdene av tjenestene våre.
- Sikre gode rutiner for avvik på konvertering og større endringer i trafikk.
- Bidra med oppfølging av eksisterende KPI'er, og etablere nye KPI'er.
- Bred erfaring med analyse av digitale tjenester.
- Veldig god kjennskap til Matomo (og gjerne Google Analytics som vi har brukt tidligere), og utarbeidelse av dashboards.
- Meget god kunnskap i Excel.
- Det er en fordel med erfaring med Tag management og digital markedsføring.
- Avdelingen bruker også andre verktøy i sitt analysearbeid, det er derfor en fordel (men ikke ett krav) på erfaring og kunnskap med:
- Kibana
- Hotjar
- Siteimprove
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