Digital Project Specialist

3 weeks ago

Oslo, Oslo County, Norway Essity Full time
About the Role

We are seeking a highly skilled and motivated individual to join our Digital Marketing team as a Digital Project Specialist. The role will involve working proactively with key business stakeholders across our EMEA region as an advocate of change, challenging the status quo and driving efficiencies through improved processes.

Key Responsibilities
  • Support in defining and conducting digital platform & system (IT & Software) rollouts across our Martech solutions.
  • Lead in the maintenance of our Data Protection platform, OneTrust, ensuring platforms have most up to date DPA and assessments completed across the region.
  • Support in outlining and usage of CDP and Marketing Automation platform and contribute to defining and extracting the right KPIs for these digital tools across the region.
  • Identify opportunities and support projects to automate and optimise marketing workflows through strategic application of AI.
  • Support our Data and Analytics lead on working with vendors to help build best in class measurement solutions like, MMM and attribution models.
  • Work with IT specialist to support on the identification of data sets when driving inhouse initiatives
  • Support regions and local markets with expertise and guidance in digital implementation processes for digital initiatives and where applicable on a category level,
  • Stay abreast of industry trends and emerging tools to enhance our CG EMEA region.
  • Manage and administer multiple projects concurrently with faultless attention to detail, to ensure they are implemented effectively and efficiently.
Requirements
  • Demonstrate a solid understanding of various digital performance channels (e.g., PPC, SEO, social media) and offline channels (e.g., TV, radio, print) to effectively analyse their contribution to the consumer journey.
  • A sound understanding of marketing attribution best practices.
  • Strong analytical skills and an ability to use data to provide actionable insights to drive performance.
  • Strong communication skills with an ability to work across diverse geographies and positioning complex issues to non-technical audiences
  • Relevant experience gained from within a Digital marketing team, Brand or media organisation
About Our DEI Culture

Guided by our Beliefs & Behaviour, our culture is the foundation that connects our history with our future. At Essity, care, collaboration and inclusion are more than buzzwords, they are practiced on an everyday basis. And with a purpose of breaking barriers to wellbeing, promoting gender equality and enable customers and consumers to lead a fuller life at all stages of life, DEI is in our core.

As we work in diverse teams across geographies, cultures and professional areas, inclusive leadership is something we expect from ourselves and each other. In our leadership platform, we express this as leveraging the power of differences. From experience we know that diverse and inclusive teams are key to innovate and profitably grow our business while simultaneously address our ambitious climate targets.

What We Can Offer You

We offer the opportunity to work for a leading global organisation with the potential to advance your career within the fast-moving manufacturing environment.

At Essity, we believe everyone's learning and professional development is unique and want to empower employees to reach their full potential in a winning culture motivated by a powerful purpose.

At Essity, we embrace the individual and recognise the remarkable power that can be harnessed when different ideas, backgrounds, experiences, and perspective come together. If you apply for a job at Essity, you can be sure that the only criteria we consider for selection is professional experience, qualifications, key job-related attributes and working values.

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