Strategic Marketing Content Specialist

22 hours ago


Oslo, Oslo County, Norway Agoda Full time
About Us

Agoda is a leading online travel booking platform that connects travelers with a global network of hotels, flights, and more. With cutting-edge technology and a diverse team of 7,100+ employees representing 95+ nationalities in 27 markets, we foster a work environment rich in diversity, creativity, and collaboration. Our Purpose

We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.

We are a skillful, driven and diverse team from across the globe, united by a passion to make an impact. Harnessing our innovative technologies and strong partnerships, we aim to make travel easy and rewarding for everyone.

Our Mission: We aspire to be the preferred online travel platform in Asia and beyond, recognized for innovation, quality, and exceptional customer service.

The Opportunity

The B2B Marketing team at Agoda is seeking a Strategic Marketing Content Specialist to work on our content strategy efforts. The ideal candidate will play a pivotal role in defining and executing our product marketing strategy, ensuring that our products resonate with our target audience and achieve market success. You will work on various initiatives to enhance our brand visibility and create compelling narratives that resonate with our B2B partners and prospective partners which drive significant impact to the organization.

Job Overview

As the Strategic Marketing Content Specialist, you will work on the development and execution of various communication strategies aimed at B2B partners. This role includes contributing to Agoda's comprehensive product marketing strategies, working on our core product value propositions, optimizing all content efforts and measurement tracking, crafting materials for C-suite presentations, and collaborating with stakeholders across departments to identify and showcase our strengths in the B2B travel sector.

Key Responsibilities
  • Develop and Implement Product Marketing Strategy: working on comprehensive strategies and materials that engage B2B audiences, elevate brand awareness, and deliver tangible business results across multiple business units.
  • Craft Compelling Product Messaging: Develop messaging and positioning that differentiates our products in the market.
  • Project Management of Cross-Functional Initiatives: Ensure alignment and effective communication among all stakeholders while managing cross-functional projects.
  • Performance Analysis: Analyze product and channel performance metrics to refine marketing strategies and enhance product offerings.
  • Enhance Sales Materials and Strategy: Design and execute go-to-market plans for product launches, including promotional campaigns, sales enablement, and training.
  • Conduct Market Research: Identify partner needs and market trends to develop a competitive positioning strategy.
  • Craft Engaging Presentations: Design and manage high-impact presentations that effectively convey Agoda's brand story and core strategies to partners and C-suite executives.
What We Offer

At Agoda, you will have the opportunity to work in a dynamic and inclusive environment where your skills and talents can thrive. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person's merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.

Agoda is an Equal Opportunity Employer.



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