
Marketing Lead
22 hours ago
About the Role
The successful candidate will play a crucial role in building the BYD brand from scratch and driving sales in the local market.
This position involves developing and executing regional marketing strategies, aligning with business objectives and global marketing guidelines.
- Key Responsibilities:
- Develop and execute regional marketing strategies and annual plans for the brand.
- Collaborate with the European PR and Event team to enhance brand awareness and influence.
- Maintain relationships with press, media, agencies, and social influencers to ensure visibility and reputation of the brand.
- Supervise Dealer Marketing Plans and executions, providing dealers with marketing support and guidance.
- Conduct market research on the region and monitor competitor activities.
- Take responsibility for steering marketing efforts to optimize ROI.
- Be the brand Ambassador of the region within industry and key media.
- Evaluate dealer websites, signage, and marketing materials for localization and compliance.
Required Skills and Qualifications:
- University degree in Marketing, Sales, or commercial disciplines.
- Solid experience in Automotive industry or Branded Retail Products.
- 8+ years of experience in roles related to Marketing management in Automotive business.
- Excellent Digital skills.
- Customer-oriented mindset.
- Effective communications and interpersonal skills.
- Able to prioritize tasks and work proactively with efficient time management skills.
- Resilient and open-minded.
- Results-oriented, with ability to work to deadlines and motivated to get results.
- Effective and eloquent communicator in English & Norwegian language (Other European languages and/or Mandarin Chinese would be a plus).
We Offer:
- Performance and experience-based competitive remuneration, KPI variable salary, company car (if applicable).
- Department & company-wide teambuilding events.
- An exciting opportunity to contribute to European transition to Zero Emissions transportation and de-carbonization of the economy.
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