User Acquisition Strategist

17 hours ago


Oslo, Oslo County, Norway TN Norway Full time

Job Description:

We are seeking a talented User Acquisition Strategist to join our team in Oslo. As a key member of our mobile performance marketing team, you will be responsible for developing and executing user acquisition strategies across various channels.

Your Responsibilities:

  1. Campaign Development: Create and manage user acquisition campaigns across Google Ads, Apple Search Ads, Facebook & TikTok Ads.
  2. Campaign Optimization: Analyze and report campaign performance regularly, making data-driven decisions to optimize towards performance KPIs.
  3. Creative Conceptualization: Ideate new concepts and run AB tests to identify opportunities for scaling user growth through online channels.
  4. Ad Content Creation: Develop quality ad content tailored to each market and aligned with brand guidelines.
  5. Budget Management: Monitor and manage ad spend to ensure efficient allocation within set budgets.
  6. Collaboration: Work closely with the creative team to develop creative briefs and refresh assets regularly.
  7. Team Collaboration: Collaborate with various marketing & product teams for coordinated campaigns and promoting feature updates.
  8. Industry Knowledge: Stay informed about industry trends, platform updates, and best practices in performance marketing.

About You:

  • Experience: Previous experience in Performance marketing or quantitative marketing roles.
  • Advertising Platforms: Experience with Advertising platforms (Google Ads, Facebook Ads, etc.) and measurement & analytical tools (such as Google Analytics, AppsFlyer, Looker etc.).
  • Creative Thinking: Strong creative thinking and problem-solving skills to develop out-of-the-box ad concepts.
  • International Markets: A good understanding of international markets, exhibiting creativity to support marketing campaigns that appeal to users globally.
  • Analysis Skills: Ability to work with spreadsheets/numbers to analyze ad performance, identify trends, and create well-structured reports.
  • Languages: Fluency in English is a must, with ability to write and speak fluently and idiomatically.


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