Sales Strategy Lead

Location: USA or EMEA ( France, Germany, UK, Spain or Norway)

Reports to: VP, Worldwide Sales

We're looking for a visionary leader to shape and orchestrate a world-class sales organization—one that sets the benchmark for excellence in the industry. This role blends strategic program leadership with cultural stewardship, driving initiatives that accelerate performance while fostering a culture of accountability, collaboration, and pride. As the impulse and orchestrator of excellence, you'll ensure our sales organization is not only high-performing but recognized as a "sales school" for the market.

What You'll Do

Strategic Program Leadership

• Design and lead enterprise-wide sales programs (e.g., New Logos, Proof of Concepts) that raise execution standards and deliver measurable impact.
• Orchestrate cross-functional initiatives with Enablement, Marketing, Product, Industry Leads, and RevOps to ensure alignment and success.
• Build structured frameworks—programs, plays, campaigns—that set benchmarks for sales excellence.
• Establish governance, accountability, and incentive systems to measure, report, and continuously improve outcomes.

Community & Culture Building

• Cultivate a culture of accountability, resilience, and contribution across the sales organization.
• Embed shared values and rituals inspired by top-performing teams to foster cohesion and belonging.
• Promote peer learning, cross-team collaboration, and recognition as everyday practices.
• Position the sales organization as a market benchmark for discipline, professionalism, and results.

Orchestration & Influence

• Act as the strategic and cultural bridge between leadership vision and frontline execution.
• Inspire and motivate through clear articulation of values, vision, and standards.
• Serve as the voice of the sales community, elevating field insights into strategic decisions.
• Model excellence and accountability—setting the tone for what "great" looks like.

What We're Looking For

• 15+ years in SaaS/Technology sales leadership, programs, enablement, or strategic orchestration roles.
• Deep experience with enterprise sales programs at leading companies (Microsoft, AWS, Salesforce, SAP, Google, Adobe).
• Proven ability to shape culture and instill accountability in high-performance teams.
• Strong capability to translate vision into structured programs and cultural rituals.
• Exceptional communication and influence skills; able to inspire and align diverse stakeholders.
• A "sales coach" mindset—fostering growth, discipline, and pride.
• Passion for building not just a sales organization, but a sales institution recognized for excellence.

We offer:

• A Collaborative & Inclusive Culture where we celebrate and value everyone's contributions, encouraging diverse perspectives in decision-making.
• Work-Life Balance & Well-being: We offer 1 hour per week of paid exercise, and a generous pension plan, prioritizing your mental and physical well-being.
• A Creative and Safe Workplace by joining a company experiencing rapid growth, with the stability of being Norway's first unicorn listed on the Oslo Stock Exchange.
• International and Supportive Environment within a Norwegian multinational that values collaboration and innovation with a structured onboarding plan and career opportunities within the company

Location for this role is in our offices in Lysaker in Oslo or Stavanger or Nedre Vats - Norway or UK, Germany, France, Spain or USA

Application deadline: November 25th. Please note that we review applications continuously —if this opportunity excites you, we encourage you to apply as early as possible All inquiries are treated confidentially

AutoStore does not accept agency resumes or assistance for this role. Please do not forward resumes to our job's alias or AutoStore employees. AutoStore is not responsible for any fees related to unsolicited resumes. This policy should be respected.

Struggling to find your next dream job?

We believe that following a defined and structured recruitment process will ensure that we have a fair and equal process for all candidates. We focus on finding the right talent and have designed our process to reduce biases and have a good candidate experience. For that reason, we are not accepting open applications, but encourage you to set up a job alert on our recruitment page to be notified when the next opportunity arises within your field of interest.

Unsure about which path is the right one for you?

Try our brand new

AutoStore Pathfinder

Here you will be able to take a short questionnaire and read about where in our organization your skillset and personality can be a fit

About Us

AutoStore, founded 1996, is a warehouse robot technology company that invented and continues to pioneer cube storage automation, the densest order-fulfillment solution in existence. Our focus is to marry software and hardware with human abilities to create the future of warehousing. We are a value driven organization, with our people being our most important asset. Lean, Bold, and Transparent manifest itself in everything we do, and are pushing borders to increase efficiency, safety and develop new products for our customers. AutoStore was born out of the great idea for storing goods like Rubik's Cube, instead of Dominos. We are now looking for talent that share our values and curiousity for new technology and development