
Digital Acquisition Specialist
3 days ago
What You'll Do:
You will play a critical role in driving user acquisition to the next level by managing and optimizing campaigns across various platforms. Your focus will be on ensuring effective budget allocation and building strong relationships with ad networks.
Key Results:
- Develop and manage user acquisition budgets to surpass KPIs and goals.
- Allocate funds strategically across channels and campaigns.
- Lead creative development and testing efforts to identify high-performing ad formats.
- Analyze performance metrics to determine the effectiveness of different creatives.
- Build and maintain relationships with ad networks and media partners.
- Negotiate terms and conditions to optimize placements.
Requirements:
- 5+ years of experience in user acquisition, preferably in the mobile gaming industry.
- Proven track record of managing successful user acquisition campaigns.
- Familiarity with various ad networks, marketing channels, and optimization techniques.
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