VP Product Marketing
2 months ago
About Gelato
Gelato has built the world's largest and most global network for on-demand production of customized items e.g. t-shirts, wall art, mugs, books, hoodies, and cards. We support a new wave of e-commerce entrepreneurs to sell their creativity globally, with a more local and sustainable production. With local production and exact matching of supply and demand, there is no waste, and carbon emissions are reduced.
We own no assets - we build the software that connects world-class production facilities all across the world. We have more than 130 production partners in 32 countries. In 72 hours we can reach more than 5 billion people with customized products in a smarter, faster, and greener way.
Gelato is changing the way that customized products can be produced on-demand. We are already empowering thousands of e-commerce entrepreneurs to grow and scale their businesses. With local production, and exact matching of supply and demand, there is no waste and carbon emissions are reduced.
Gelato GroupGelato Group consists of three different business units, starting with Optimalprint as our B2C business, offering personalized products to consumers all over the world. Secondly, Gelato Create caters to our creators through our software platform, and connects them with a global range of production partners. Lastly, we have our newest business unit, GelatoConnect. With GelatoConnect, we have built the largest ecosystem in the printing industry, which offers cost savings and efficiency for all improvements for all production hubs.
The positionThe Vice President of Product Marketing is responsible for developing and executing the overall product marketing strategy to align with the company’s business goals and market opportunities. This role involves creating and managing comprehensive go-to-market plans for new product launches, defining product positioning and messaging, and conducting market and competitive analysis to inform strategic decisions. The VP of Product Marketing collaborates closely with sales to provide training and create sales enablement materials, ensuring the sales team is well-equipped to effectively sell the product. Additionally, this role drives customer engagement initiatives and advocacy programs to generate testimonials and referrals. Performance measurement is key, as the VP establishes KPIs, analyzes performance data, and makes data-driven recommendations to continuously improve product marketing initiatives.
Some of your key responsibilities will include
Develop and execute the overall product marketing strategy, aligning it with the company’s business goals and market opportunities.Lead the product marketing team, providing guidance, mentorship, and ensuring alignment with strategic objectives.Create and manage comprehensive GTM plans for new product launches, ensuring cross-functional collaboration between product management, sales, and marketing.Define product positioning, messaging, and value propositions to differentiate the company's products in the market.Conduct thorough market research and competitive analysis to understand market trends, customer needs, and the competitive landscape.Collaborate with the sales team to develop and deliver training, tools, and collateral that enhance their ability to sell the product effectively.Create case studies, product demos, presentations, and other sales materials to support the sales process.Drive customer engagement initiatives, including customer advisory boards, user groups, and customer feedback programs.Develop and manage customer advocacy programs to generate testimonials, case studies, and referrals.Proven ability to work with products to help narrate roadmap and message the value proposition of release cycles to our customers, partners, and prospects. Establish KPIs and metrics to measure the effectiveness of product marketing initiatives.Analyze performance data and provide regular reports to the executive team, making data-driven recommendations for improvement.Who you are
You have a start-up mentality, incredible stamina, resilience, and grit. You’re a doer. You change until you win. You feel comfortable getting your hands dirty while never losing sight of long-term ambition. You are confident in your abilities and experience, yet humble and curious in your execution. Embracing change, complexity, and ambiguity while also navigating a little bit of chaos is essential for success in this role. Working in Gelato means not only thriving in such an environment, but also finding comfort in being uncomfortable.
Our minimum requirements for this role include:
10+ years of product marketing experience, including 5+ within the B2B SaaS industry.Experience as a VP, Director or leading the Product Marketing driving strategy and execution.Proven ability to analyze markets and help drive our go-to-market direction.Data driven in your approach to help make informed decisions.Ability to move at a fast pace and comfortable in an iterative environment..Experience building messaging and content for all go-to-market functions inclusive of demand generation and salesExperience building and leading high performance teams, developing and operationalizing brand marketing organizationsProven ability to help drive team enablement of GTM strategy and content to supportComfortable working with stakeholders across c-suite, marketing, sales, customer success.Excellent project management and time management skills.Proven ability to work with products to help narrate roadmap and message the value proposition of release cycles to our customers, partners, and prospects.You are comfortable prioritizing a strategy, setting expectations, and at times saying “no” diplomatically.What it’s like to work at Gelato
We are a customer-obsessed team with the ambition to change the world by connecting technology to the printing industry and making it much more sustainable. Everyone who joins our team must feel genuinely intrigued and motivated by our mission. We expect a lot. We are a driven team with big goals, so we seek individuals who are genuinely passionate about their work and possess an entrepreneurial spirit. Our culture is unique and we live by our values, so it's worth learning more about our culture and how we work before presenting your application.
At Gelato, we pride ourselves on our global presence with 14 offices worldwide, fostering a dynamic and diverse work environment. Rooted in a culture that values collaboration, creativity, and camaraderie, we actively cultivate a company culture that thrives on shared experiences. We encourage team members to embrace this culture by working from our inspiring office spaces at least three days a week, allowing for meaningful connections and collective growth.
Lastly, we ask that you please upload your CV in English, regardless of which country you are applying from.
-
VP Product Marketing Strategist
6 days ago
Oslo, Oslo County, Norway IKM Gruppen AS Full timeJob Title: VP Product Marketing StrategistAbout IKM Gruppen AS:We are a global leader in on-demand production of customized items, connecting world-class production facilities across the world. We empower e-commerce entrepreneurs to grow and scale their businesses with local production and exact matching of supply and demand, reducing waste and carbon...
-
Business Development Manager
1 day ago
Oslo, Oslo County, Norway VP SECURITIES AS Full timeAbout the RoleNord Pool is a leading energy exchange company that is expanding its business and seeking a highly skilled Business Development Manager to join its team. As a Business Development Manager, you will play a key role in identifying and developing new business opportunities, building strategic partnerships, and driving growth initiatives.Key...
-
Student Worker
4 days ago
Oslo, Oslo County, Norway VP SECURITIES AS Full timeAbout VP SECURITIES A/SVP SECURITIES A/S is a leading provider of securities services, and we're seeking a talented student worker to join our team. As a student worker, you'll play a key role in supporting our Listing Sales team, gaining valuable experience and skills in the financial sector.Key ResponsibilitiesMarket Research and AnalysisConduct market...
-
Product Marketing Strategist
6 days ago
Oslo, Oslo County, Norway Opera Browser Full timeAbout the RoleWe are seeking a talented Product Marketing Manager to join our Global Marketing team at Opera Browser and lead the marketing efforts focused on one of our applications.Key ResponsibilitiesProduct-Market FitConduct market research and competitive analysis to identify opportunities and threats.Develop and refine value propositions, messaging,...
-
Product Marketing Manager
2 months ago
Oslo, Norway Opera Full timeLocation: Oslo/ WrocÅaw About the job We are seeking a talented Product Marketing Manager to join our Global Marketing team and lead the marketing efforts focused on one of our applications. In this role, you will both be working on bringing new applications and experiences to the market and have a key role in building new areas of business. In order to...
-
Product Marketing Manager
2 months ago
Oslo, Norway Opera Software Full timeLocation: Oslo/ Wrocław About the job We are seeking a talented Product Marketing Manager to join our Global Marketing team and lead the marketing efforts focused on one of our applications. In this role, you will both be working on bringing new applications and experiences to the market and have a key role in building new areas of business. In...
-
Product Marketing Intern
3 months ago
Oslo, Norway Opera Part timeProduct Marketing InternLocation : Oslo, NorwayThis is a paid, part-time opportunity Join an established and innovative company known worldwide as a leader in web browsing technology. Today, hundreds of thousands of users worldwide are deciding to download the Opera Browser to their mobile devices on iOS and Android. As a Product Marketing Intern you will...
-
Product Marketing Intern
3 months ago
Oslo, Norway Opera Software Full timeProduct Marketing Intern Location : Oslo, Norway This is a paid, part-time opportunity Join an established and innovative company known worldwide as a leader in web browsing technology. Today, hundreds of thousands of users worldwide are deciding to download the Opera Browser to their mobile devices on iOS and Android. As a Product Marketing...
-
VP of Engineering
2 days ago
Oslo, Oslo County, Norway CHOOOSE AS Full timeAbout CHOOOSE ASCHOOOSE AS is a pioneering company in the field of sustainable aviation fuels, dedicated to enabling the lower carbon fuel value chains in hard-to-abate sectors. Our mission is to advance climate solutions and tackle significant challenges in the industry.Job SummaryWe are seeking an exceptional VP of Engineering to assume full responsibility...
-
Product Marketing Specialist
3 months ago
Oslo, Norway ISS | Institutional Shareholder Services Full timeLet’s be #BrilliantTogether ISS-Corporate is a leading provider of cutting-edge SaaS and high-touch advisory services to companies, globally. Companies turn to ISS-Corporate for expertise in designing and managing governance, compensation, sustainability, and cyber risk programs that align with company goals, reduce risk, and manage the needs of a...
-
Product Marketing Manager
6 days ago
Oslo, Oslo County, Norway Canonical Full timeAbout the RoleWe are seeking a highly skilled Product Marketing Manager - IoT to join our team at Canonical. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and revenue for our IoT portfolio.Key ResponsibilitiesGo-to-Market Planning: Develop and execute go-to-market...
-
Product Marketing Manager
7 hours ago
Oslo, Oslo County, Norway Volue ASA Full timeAbout the RoleWe are seeking a highly skilled Product Marketing Manager to join our team at Volue ASA. As a key member of our marketing team, you will be responsible for developing and executing strategic product marketing plans to drive business growth and customer engagement.Key ResponsibilitiesProduct Marketing Planning: Develop and execute product...
-
Product Manager, Marketing Automation Specialist
6 hours ago
Oslo, Oslo County, Norway SuperOffice Full timeAbout the RoleWe are seeking an experienced Product Manager to lead the development of our marketing automation solution. As a key member of our team, you will shape the future of our marketing product portfolio, enabling businesses to automate their marketing efforts, enhance customer engagement, and achieve measurable results.Your ResponsibilitiesDrive the...
-
Environmental Products Market Analyst
3 months ago
Oslo, Norway Statkraft Full timeCompany Description Title: Environmental Products Market Analyst Location: San Francisco, CA, Why Statkraft? Statkraft has been making clean energy possible for over a century. That’s what we offer. 125 years of unrivalled expertise in supplying the world with what it needs most. We envision a world that runs entirely on renewable...
-
Oslo, Oslo County, Norway Chooose Full timeAbout the RoleAs the VP of Engineering at Chooose, you will be responsible for leading our engineering organization, driving technical excellence, and ensuring the delivery of high-quality software products. This is a key leadership role that requires a strong technical background, excellent communication skills, and the ability to motivate and manage a team...
-
Senior Marketing Manager
6 days ago
Oslo, Oslo County, Norway Colgate-Palmolive Company Full timeAbout the RoleWe are seeking a highly skilled and experienced professional to lead our professional products portfolio and relationship with the dental and pharmacy industries in Norway. As part of our Team Norway, you will work closely with our local and Northern Europe team to develop and implement marketing strategies, build relationships with key...
-
Student Worker Nordic Investor Services
1 day ago
Oslo, Oslo County, Norway VP SECURITIES AS Full timeJob Title: Student Worker Nordic Investor ServicesJob Summary:We are seeking a highly motivated and detail-oriented student worker to join our Nordic Investor Services team at VP SECURITIES A/S. As a student worker, you will play a key role in supporting our team in delivering high-quality general meeting services to our clients.Key Responsibilities:Support...
-
Oslo, Oslo County, Norway CHOOOSE AS Full timeAbout CHOOOSECHOOOSE is a pioneering climate tech company that specializes in providing digital solutions to facilitate decarbonization programs in hard-to-abate sectors, including aviation, shipping, and logistics. With a strong track record of innovation and a commitment to climate action, CHOOOSE has established itself as a trusted partner for global...
-
Head/Senior Analyst- Power Market Modelling
3 months ago
Oslo, Norway Statkraft Full timeCompany Description As part of the Norwegian state owned Statkraft Group, Statkraft Markets Pvt. Ltd. has been in India since 2012. Statkraft is one of the largest traders in the European energy market and an important actor internationally. We trade energy and commodities in more than 20 countries and are active on 13 energy exchanges. Statkraft...
-
Market Strategist
6 days ago
Oslo, Oslo County, Norway Euronext Full timeJob DescriptionKey ResponsibilitiesAs a Product Manager at Euronext, you will be responsible for managing existing product groups and developing new ones in line with the company's roadmap to achieve business priorities. This will involve overseeing the development of new products and/or services for specific business areas in close cooperation with internal...
