Senior Marketing Strategist for Global User Acquisition
4 days ago
At Opera Software, we are seeking a skilled Senior Marketing Strategist to join our Mobile Performance Marketing team. This is an excellent opportunity for a talented marketer to drive user acquisition campaigns globally and contribute to the company's continued growth.
About the RoleWe are looking for a seasoned marketing professional with a proven track record in performance marketing. As a Senior Marketing Strategist, you will be responsible for developing and executing user acquisition campaigns across various channels, including Google Ads, Apple Search Ads, Facebook & TikTok Ads.
Key Responsibilities:- Build and manage user acquisition campaigns to drive significant growth in user base.
- Analyze campaign performance regularly and optimize towards key performance indicators (KPIs).
- Ideate new concepts and run A/B tests to identify opportunities for scaling user growth through online channels.
- Create high-quality ad content tailored to each market and aligned with brand guidelines.
- Monitor and manage ad spend to ensure efficient allocation within set budgets.
- Prior experience in performance marketing or quantitative marketing roles.
- Experience with advertising platforms (Google Ads, Facebook Ads) and measurement & analytical tools (Google Analytics, AppsFlyer, Looker).
- Strong understanding of performance marketing, branding, and copywriting.
- Strong creative thinking and problem-solving skills with the ability to develop innovative ad concepts.
We offer a competitive salary of approximately $80,000 per year, depending on location and experience. Our office environment is collaborative, and we provide opportunities for professional growth and development.
In addition, we offer a range of benefits, including health insurance, retirement savings plan, and paid time off.
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