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Head of Brand Marketing Strategy

2 months ago

Oslo, Oslo County, Norway Rystad Energy Full time
About Rystad Energy

Rystad Energy is a leading global independent research and energy intelligence company dedicated to empowering businesses, governments, and organizations to make well-informed decisions in the energy sector.

Job Description

We are seeking a dynamic and experienced Brand Marketing Manager to join our Sales & Marketing team in Oslo, Norway. As a key member of our marketing team, you will be responsible for developing and executing our brand strategy, distilling and championing our brand to the market, clients, and external entities, and engaging existing and future employees around our values and mission.

Key Responsibilities
  • Develop and report on a brand measurement index, including tracking of sentiment, mentions, customer perception, and brand visibility
  • Advise and lead on the adoption of new and innovative marketing channels digitally and physically
  • Effectively manage brand marketing strategies to strengthen Rystad Energy brand recognition in all markets and across key and relevant segments
  • Further strengthen Rystad Energy's brand identity, architecture, and messaging across all touchpoints and channels
  • Develop and oversee the internal communications function, including employer branding
  • Develop a strong brand culture internally by empowering brand champions across the organization through curated, engaging, insightful, and educational brand content
  • Oversee the Design function, including defining the brand visual identity digitally and physically
  • Facilitate the consistency of messaging, the use of language and tone of voice across the company
  • Identify, develop, and oversee relevant and opportunistic brand partnerships globally for Rystad Energy
  • Responsible for the corporate events strategy, including strategic choice of venues, partners, look and feel, and employee experience
Requirements
  • At least 9 years of marketing experience, with a focus on brand marketing and relevant experiences in partnerships, design, content creation, advertising, and influencer marketing
  • Strong analytical and presentation skills required
  • Leadership experience required
  • Experience presenting and pitching to senior stakeholders at C-Suite level required
  • Willingness to both lead a team and execute campaigns
Why Rystad Energy?
  • We offer an exciting opportunity to take ownership and lead the marketing activities in Rystad Energy's biggest market
  • A global and quickly expanding international business culture
  • Opportunities to travel and develop personally and professionally
  • Competitive compensation package