Regional Marketing Director

4 weeks ago

Oslo, Oslo County, Norway Canonical Full time
{"title": "Regional Marketing Role", "description": "Job Summary

Canonical is seeking a skilled Regional Marketing Manager to develop and execute go-to-market strategies for the APAC region. The ideal candidate will have experience in B2B marketing for enterprise IT products and a strong understanding of the APAC market.

Key Responsibilities
  1. Develop and execute go-to-market strategies for specific industries within the APAC region.
  2. Set relevant KPIs for lead generation, demand generation, and brand awareness campaigns; monitor and improve them on a regular basis.
  3. Build organic and paid campaigns from scratch, including crafting strong messaging and creating visual assets for emails, social media, and paid ads in line with Canonical's brand look and feel.
  4. Own webinars and regional offline events, from planning to execution, including holistic pre- and post-event/webinar strategies, webinar setup, and streaming.
  5. Work with the CRM Team to attract, convert, engage, and communicate with new and existing audiences.
  6. Be fully responsible for regional budget planning and execution, constantly monitoring and adjusting it accordingly.
  7. Collaborate extensively with regional Sales teams to gain their insights and implement them into the regional marketing strategy.
Requirements
  1. Experience in B2B marketing for enterprise IT products, with SaaS experience.
  2. Experience working with the APAC market.
  3. Excellent academic results, with a Bachelor's or equivalent in Business, Marketing, or STEM.
  4. Excellent verbal, written, and presentation skills in English.
  5. Hands-on mindset and ability to test various marketing assumptions to scale the most efficient ways of achieving positive marketing results.
  6. Growth mindset - enthusiasm for challenges and work ethic with a 'can-do' attitude.
  7. Objectivity and openness to others' views while continuously building a positive team spirit.
  8. Proven ability to prioritize and meet deadlines without sacrificing quality.
About Canonical

Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open source projects and the platform for AI, IoT, and the cloud, we are changing the world on a daily basis. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence - in order to succeed, we need to be the best at what we do.

Canonical has been a remote-first company since its inception in 2004. Work at Canonical is a step into the future, and will challenge you to think differently, work smarter, learn new skills, and raise your game. Canonical provides a unique window into the world of 21st-century digital business.

Canonical is an equal opportunity employer: We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.

"}

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